Yulia Potapova
Yulia Potapova
Jan 21
5 min read

How to Get More Views on TikTok: 12 Tactics to Try

TikTok is a top platform for creators. They can show their creativity, connect with people worldwide, and earn money. To be successful, you must increase your views. Many content creators are on TikTok. You need foolproof strategies to get more people to watch your TikToks. Stay tuned! We're about to share 10 tips for getting more views on TikTok. This will help you start earning money as a content creator! But first, let’s explain what TikTok views are and why they’re so important.
How to Get More Views on TikTok: 12 Tactics to Try


What are TikTok views?

Why are views important?

Shorter videos get more views.

Always use hashtags.

Try dueting popular creators.

Timing is everything.

Use sound effects and trending audios.

Reply to comments. Add the right caption.

Invest in a quality phone.

Post several times a day.

Post story times and tutorials.

What Are TikTok Views?

Every social media platform measures a content creator's views. Some platforms only count a view if a video is watched until the end, which is not ideal for longer videos. Luckily, TikTok is different. When someone plays your video, it counts as a view. And if the video keeps playing on a loop, each repeat counts as a new view. But if you watch your own video, it doesn't count as a view.

Why Are Views Important?

Views are important for earning money on TikTok. It's not as simple as getting millions of views and getting paid a lot of cash. But you do need views to unlock the platform's opportunities to make money.

To be admitted into the creator fund, you must reach 100,000 views in 30 days. Only then can you start earning money on the platform.

TikTok considers these factors when calculating your earnings:

  • Number of views;

  • Your overall engagement;

  • Whether or not you are following the community guidelines;

  • How many followers you have (you need at least 10,000);

  • How old you are (you need to be at least 18);

  • Where you live (you need to be a resident of the USA, UK, Germany, France, Italy, or Spain).

How much money can you make on TikTok? Once you join the TikTok creator fund, the fund will pay you 2-4 cents for every 1,000 views.

You need 5 million views to earn $200. More views increase your chances of getting noticed by sponsors. This can help you make money on TikTok.

#1. Shorter Videos Get More Views

A few years ago, you could only upload videos that were 15 seconds long. But TikTok changed that and now allows videos up to 60 seconds. Then in July 2021, they extended the limit to 3 minutes.

If you want more views, make videos that are up to 34 seconds long. TikTok now allows 10-minute videos, but it's still better to keep your content short.

Longer videos are less likely to be watched completely. Our attention spans are shorter, so we prefer videos that are under a minute. Short videos are also more likely to be rewatched, which increases view count.

#2. Always Use Hashtags

Do you want to know how hashtags can increase your views? Well, it's all about pleasing the TikTok algorithm. In simple terms, hashtags make it easy for people to find your content. So, it's time to start using hashtags to your advantage.

To start, pick hashtags that describe your videos. For cooking videos, use hashtags like #cooking, #food, #foodie, #chef, #cook, #dinner, #homecooking, #kitchen, and more. For everyday life content, use hashtags like #lifestyle, #love, #fashion, #fitness, #life, and #motivation.

If you're not sure which hashtags to choose, you can use this generator to find the right hashtag for your niche.

The trending page on TikTok shows you which hashtags are popular right now. You can use these hashtags in your content. This will help your videos reach more people.

#3. Try Dueting Popular Creators

It's okay to connect yourself to a famous content creator if you do it respectfully. Popular TikTok creators know how to get lots of views and followers , so why not make a duet with one of their videos?

You can use this feature to share a split-screen with another creator's video. You can include commentary, sing, or add to the subject. You might even get a shoutout from the creator you're dueting, which will bring in more views.

#4. Timing Is Everything

You should consider when you post. If you share content when fewer people are using the app, your video might not get noticed.

Social media platforms have different statistics for posting content. With TikTok, there are a few aspects to consider.

Not many people can scroll through TikTok at work or school. Therefore, posting in the middle of the day won't increase your views.

Saturday is a good day for relaxing and watching TikToks because many people don't have work. Sunday is not as popular, maybe because people are preparing for the upcoming week. Based on this, the best times to post on TikTok are around 6 am to 10 am and 7 pm to 11 pm. Additionally, certain days are better for posting. TikTok analytics show that people spend more time on their phones on Tuesdays, Thursdays, and Fridays.

#5. Use Sound Effects and Trending Audios

TikTok has many fun sound effects. Using these effects is like using hashtags. Check out the trending ones and include them in your videos.

To do this, tap the create button (+) on the TikTok app and select add sound. From there, you can see which effects are popular.

You can add popular audio to the background of your videos. This will make the algorithm put your video on the FYP because popular audios usually get more views.

#6. Reply to Comments

Always respond to comments during the day. It helps you engage with your audience, build a connection, and encourage them to comment again later.

You can increase your engagement and exposure by commenting on other creators' content. This may result in the creator giving you a shoutout or even collaborating with you.

Either way, it will pay off, and it's nice to show other creators that you're checking out their content.

#7. Add the Right Caption

You can create an interesting caption to attract viewers with the characters you have. If you have a TikTok SEO strategy, you can use hashtags as keywords. When your videos appear in the search page, you'll get more views in the long term.

#8. Invest in a Quality Phone

Everyone wants good lighting and clear pictures when watching videos. If you want to be a content creator, you need a good camera. For TikTok, you need a phone with a high-quality camera.

The iPhone 14 Pro Max, Samsung Galaxy S21 Ultra 5G, and Google Pixel 7 Pro are some of the best phones for TikTok.

#9. Post Several Times a Day

TikTok trends change quickly. They usually only last for a week before they become old news. This is different from YouTube and Instagram.

With that in mind, there’s no need to worry about oversaturating your viewers with content. Feel free to post as many as 4 TikToks a day to ensure that people see at least one of your videos.

#10. Post Storytimes and Tutorials

No matter what kind of content you create, think about putting a few storytimes in your playlist. This will make you seem more friendly and relatable to your viewers. If you're not good at storytimes, think about putting some tutorials instead. For example, people enjoy watching sewing, crocheting, and jewelry-making tutorials. They also like DIY home renovation videos. But make sure you choose something you're good at and that relates to your brand.